Story With Seawit And Their MCT & CLA
Ingredients4U.com e-portal launches Seawit – China’s leading Functional Fatty Acid Company
Ingredients4U – the company behind the new concept in sourcing, selecting, and purchasing ingredients at the touch of a button – is delighted to announce that it is stocking and promoting functional fatty acids from China’s leading developer and manufacturer Seawit.
Seawit’s business is the culmination of over ten years of research into functional fatty acids by the co-founders of the business, Changjun Bai, Dr. Xingguo Wang, and Dr. Beiwei Zhu who have brought together a plethora of scientific knowledge relating to the fat of imitation breast milk, structured fat and the refining of lipids, in order to be mass-produced. The mission of the company is to become the world leader in functional fatty acids.
All of Seawit’s business is lipid-related, with the company concentrating on functional fats and oils as well as fat-soluble nutrients. Its main focus is on infant formulas, and the company is recognized in China for its strict quality controls. In addition, to this, Seawit will also be selling products such as its MCT powder, CLA powder, algae oil powder, and fish oil powder through the ingredients4U.com portal.
Although the Lipid technology sector is niche compared to the protein industry, for example, lipids are very important to human health as most chronic diseases are caused by consumption of unhealthy fats. It is well known that Western diets contain too much-saturated fat and not enough Omega-3. As well as ensuring that the human diet takes on more unsaturated fat, especially Omega-3, we also need to prevent the intake of harmful substances such as trans-fatty acids and glycidyl esters.
The agreement between the two companies also sees ingredents4U helping to market Seawit’s products to its customer base, whilst providing Seawit with industry insights and developments taking place within the European Lipid sector.
As Dr. Beiwei Zhu, co-founder of Seawit explains: “We are looking forward to developing a long-term partnership with Ingredients4U which will enable us to enter the European and American markets. Ingredients4U is well established in the functional foods and dietary supplements sectors and will allow us to showcase our product offering to key business partners.
“This partnership also provides us with marketing support as we are a science-based company and do not have this expertise in-house. This partnership will enable us to showcase our products, tapping into Ingredients4U’s marketing expertise and their operational capability, helping us build a presence outside of the Chinese market. We also wanted a partner who would provide us with market insight and the latest news from the sector, which will be very helpful for the development of our NPD, comments Dr. Zhu.
“We are also delighted to work with Ingredients4U because we believe that E-commerce will become one of the main drivers in the future business world. I personally think that cross-border B2B platforms offer more versatility and help speed up the procurement process and enable multi-dispensary teams to source the ingredients they want and need. From a supplier's point of view, it means we can work quickly and efficiently to process orders and offer all the relevant supporting paperwork to customers in one place.
Donald Tang, CEO of Ingredients4U, comments: “We are delighted to offer our existing and our potential customers the opportunity to source Seawit’s premium functional fats and oils. Seawit is the leading Functional Fatty Acid company in China and set the gold standard in developing the very best products with the Lipid sector. We are happy that they have come on board and we are able to showcase their offering on the Ingredients4U platform, enabling this leading company to reach out to new markets and potential customers.
“Ingredients4U.com offers forward-thinking ingredient buyers a new and superior way to source the best in class ingredients, using technology that consumers don’t think twice about. It is a novel approach in our sector, but we believe it will transform how the ingredient marketplace does business from now on.”
So, for all your ingredient needs, simply go to www.ingredients4u.com and transform the way you source your ingredients from today.
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